Over 35.1 million people visit Florida every year, with more visiting Fort Lauderdale annually. In fact, hotel occupancy in Broward County reached 71.8% (a 12.9% increase from the previous year). How many of those guests are choosing to stay in your Airbnb?
Without property Airbnb management, you may struggle to boost your occupancy rates. Not sure where to start? Read on to offer the best guest experience (and improve your Airbnb revenue in the process) today!
An Eye-Catching Property Listing
No one will even consider your Airbnb if your property listing isn't eye-catching and informative. First, consider cleaning the property and making small home decor updates. A beautiful, decorated property is more likely to stand out.
Hire a professional photographer and share your new, high-quality photos online. Choose a professional who offers videography services. Creating a virtual tour can further enhance your listing.
Optimize your listing for searches using location-specific keywords. Search engine optimization will improve your online rankings.
When someone searches for an Airbnb in Fort Lauderdale, your listing could appear. Add a strong call to action to encourage more bookings.
A Maintained Property
A well-maintained property is more likely to attract guests. If the property looks like it's in shambles, you'll lose rental income.
Hire a property management company that offers maintenance services. They'll ensure the property remains in the best possible shape.
A Memorable Guest Experience
Offer an amazing, five-star guest experience that people will rave about later. Start by offering essentials, including:
- Snacks
- Water
- Toothpaste
- Shampoo/conditioner
- Soap
Offer other amenities for guests who plan to stay longer (including laundry detergent, paper towels, and toilet paper). Try to anticipate the guest's needs.
Enhance guest experiences by simplifying the check-in/check-out process. Consider using a guest platform to accept payments with ease.
Use email automation to follow up with guests after their stay. In the email, ask if they're willing to share their feedback. Direct them to your Google Business or Airbnb listing to generate reviews.
Positive reviews can help encourage future guests that your property meets their needs and expectations. Share these testimonials on social media to reach future guests.
Help From a Property Manager
If you're struggling to attract guests to your Airbnb, invest in property management services. A full-service property management company can help with:
- Guest screening
- Rental income analysis
- Accounting
- Bookings
- Cleaning
- Maintenance
- Marketing
Look for a company that uses state-of-the-art technology to automate tasks. Automation can save you time and money. It can also reduce human error (which can become costly).
Apply These Airbnb Management Strategies
If you want to maximize your Airbnb revenue, you need a plan. Use these Airbnb management strategies to ensure your success. Otherwise, lean on a property manager's experience and expertise.
Look no further for property management services than PMI Matching Property. Our team has over 20 years of industry experience helping investors like you with their properties. We're the top property management company with the awards to prove it!
We can boost your occupancy rate and Airbnb revenue. Contact us today to request our management services.